Is Coaching Like Therapy? No, coaching is not like therapy. Therapy deals with the past, dysfunctional behavior and emotional wounds. Coaching works in the present and focuses on taking individuals from functional to optimal. Coaching is best or those who are presently able and willing to make positive and concrete changes in their lives. Similarly, coaching can produce amazing results with businesses at all stages of growth, but only if the people standing behind it are willing to honestly look at present conditions and take necessary actions to achieve envisioned goals.
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